HNL Lab Medicine proudly serves the Eastern Pennsylvania region with leading healthcare and laboratory services to patients of all ages. To elevate their social media presence, they needed to share engaging content. A social media strategy was created to advertise HNL Lab Medicine's blogs, inform about common health issues, and celebrate holidays for both patients and providers. Fun motion graphics were used to gain social media users' attention, while branded photos of lab technicians were used to build connections to providers.
